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Jason and Lon observe that the traditional "curator class" in media - like restaurant and movie reviewers - has been "hollowed out" by the internet and social media, with many struggling to find work.
Jason and Dr. Yuki agree that a successful cell-cultured hamburger is the "holy grail" for the industry. However, achieving commodity pricing and scaling production to meet demand, akin to a nuclear power plant's development, will take substantial time and investment.
Jason highlights Coca-Cola Plus, a Japanese product containing fiber and no calories, which he finds tastes superior to Coke Zero. He suggests it offers health benefits, claiming it could aid weight loss.
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